Facebook Pixel
Simone Sassmannshausen
Simone Sassmannshausen

Co-founder of PR-agency, Ganbaroo PR PR

Tell us a little about yourself

In my private life, I love to balance out a wider social lifestyle combined with a more inward lifestyle including yoga, meditation, and stand up paddling sessions. I need both to be happiest. I love trying out new restaurants, going to art house cinemas, and discovering new biodynamic wine bars. But I also do love more spiritual-minded activities, more focused on food for the soul.

I’m a true connector, as that is what I love doing most. I love matching people, brands, and businesses together. I see my work as cross-pollination, where I united products and people. See new things grow from there. I started my career in advertising but after a year or so I decided to look into public relations. Soon after switching, I became the co-founder of Ganbaroo. Ganbaroo PR PR is one of the leading fashion & lifestyle PR and Positioning agencies in the Netherlands. Originally based around fashion, couture and luxury brands, the client portfolio has evolved to include more and more lifestyle, culture, and design brands. Ganbaroo PR PR's success is based on a distinctly personal approach to clients and their brands. "We represent our clients personally and sincerely, so we only work for brands that we respect and believe in ourselves. We put great importance in long-standing and close relationships with the people behind the brands we represent. " "Getting a brand into the desired market position is one thing - holding on to your desired image sustainably is what takes the most effort and commitment. The same applies to our relationships with our media partners, journalists, stylists, and celebrities. Since we work together so intensively, personal connections, respect, and enthusiasm are central to our work".

What is your everyday routine?

As a mother to a fantastic 3,5-year-old girl, I am very aware of the need for a more structured and balanced out lifestyle than before I had a child. I love travelling and doing things, I’m a fairly active person and so is my girl. I, therefore, need to be more strict on how much can be done in one day. As a mother, I feel what is good for me through my daughter. She mirrors my being and lifestyle.

What is your approach to a healthy lifestyle?

To me, food, supplements, physical and mental training are the key to a healthy lifestyle. However, I do need to indulge without feeling bad about doing so. I have therefore become very good at balancing out.

Why did you start taking VITAVIVA? How do they affect your everyday life?

I’m taking the Vitadaily, extra vitamin D, probiotics, and when I feel low in energy or sick I take VITAMAX. My daughter Pippa takes the multi-vitamins and probiotics for kids.

Is VITAVIVA different than other supplements you have taken? If so, why?

The dosages of ingredients are very high and therefore very powerful. I had the best pregnancy ever, I felt so vital and strong. I can see the results of taking my supplements during my pregnancy in my healthy, vital, and full haired little girl.

Do you have a mantra that you swear by?

"Sometimes I pretend to be normal. But it gets boring. So, I go back to being me.”

Which are your favorite VITAVIVA products and why?

I love the new products where the right components are dosed in little daily take-away sachets. Super easy for travelling and great to balance out your personal needs.

  1. VITADAILY Daily vitamins / minerals / oil



    VITADAILY is a convenience package that contains multivitamins and oils for daily use. Packed in 30 individual bags, they are easy to carry on the go. VITADAILY is the ultimate daily base with 4 multivitamins, extra vitamin C & D and organic flaxseed oil.


    Each daily dose consists of the following:

    4 x VITAMAX Multivitamin
    1 x Vitamin C Booster
    1 x Vitamin D3
    1 x Organic Flaxseed Oil (omega 3)

    VITAMAX is a specially developed strong multivitamin - a combination of a multi and a greens powder - that contains ALL the essential vitamins, minerals, amino acids and Q10. In addition, Vitamax contains a lot of vegetables, herbs, bioflavonoids and algae: Wheat Grass Juice, Broccoli, Cauliflower, Spirulina, Chlorella, Beetroot, Ginger, Artichoke, gingko biloba, echinecea, apple pectin and more.

    Vitamin C Booster is a powerful vitamin C of 1000 mg added to bioflavonoids, acerola, quercetin, rutin, hesperidin and hips, which in addition to being strong antioxidants also increases the uptake of vitamin C. Vitamin C is a powerful antioxidant. Vitamin C helps maintain the normal function of the immune system during and after intense physical exercise. Vitamin C contributes to the normal formation of collagen and to the normal functioning of blood vessels, bones, cartilage, gums, skin and teeth. Vitamin C contributes to normal energy metabolism, normal nervous system function, normal psychological function, normal immune system function.

    Vitamin D contributes to the maintenance of normal bones and teeth, normal blood calcium levels and the maintenance of normal muscle function. Vitamin D contributes to normal absorption / use of calcium and phosphorus. Vitamin D contributes to the normal functioning of the immune system. Vitamin D has a role in the process of cell division.

    Flaxseed Oil is an organic and vegan flaxseed oil that provides Omega 3 + 6 + 9 and other fatty acids and phytonutrients. Phytonutrients (plant nutrients) are natural chemicals or compounds produced by plants. They keep plants healthy and protect them from insects and the sun. Fatty acids such as Omega 3 and 6 are what are called essential fatty acids. They are essential for the body and necessary for good health.

    Learn More
    Add to Wish List
  2. Probiotic Vegan / 30 Billion


    What are Probiotics?

    Probiotics are a certain kind of bacteria found in our gut. You can find billions of small bacteria organisms and they all come from different bacteria strains or yeast.  Having the right gut bacteria is linked to numerous health benefits. You can get probiotics from supplements, as well as from foods prepared by bacterial fermentation.

    Some of the most commonly known probiotics are;  Lactobacillus and Bifidobacterium. Each group comprises different species, and each species has many strains.

    The right combination?

    This Probiotic contains 30 billion natural bacteria - a balanced spectrum of live organisms consisting of effective 9 probiotic bacterial strains:

    Bacillus subtilis, Lactobacilus acidophilus, Bifidobacterium lactis, Bifidobacterium longum, Lactobacilus rhamnosus, Lactobacillus salivarius, Lactobacilus casei, Bifidobacterium breve, Lactobacilus plantarum.

    Learn More
    Add to Wish List
  3. VITAKIDS Multi 90 gummies



    VITAKIDS MULTIVITAMIN is a tasty NATURAL vitamin and mineral gummy that contains the most essential vitamins and minerals for children aged 3-12 years. With coconut oil, natural flavors and natural colors from among others turmeric and elderflower juice.


    This multivitamin for children contains:

    • Vitamin A - supports a normal vision, normal skin and immune funtion
    • Vitamin C - contributes to the normal function of the immune system
    • Vitamin D - supports normal immune function, normal bone & teeth health and more
    • Vitamin E - contributes to the protection of cells from oxidative stress
    • Vitamin B5, B6, B8, B9 and B12
    • Iodine - contributes to the normal growth of children
    • Zinc - contributes to the maintenance of normal bones, vision and immune function
    • Choline - maintenance of normal liver function and metabolism
    • Inositol


    Contains NO artificial additives, NO artificial sweeteners, NO gelatine, NO GMO, NO yeast and NO MSG.

    Learn More
    Add to Wish List
  4. VITAKIDS PROBIOTICS 60 Organic gummies



    VITAKIDS Organic Probiotic is an organic tasty natural gummy with probiotics made for children aged 2-12. (NOTE: On the label of the product is says 4 years, but the correct is from 2 years of age.) The small gummies are organic and tastes of strawberry. They contain NO artificial additives or sweeteners. Gluten-free, Gelatine-free, MSG-free, Yeast-free and non-irradiated.


    The VITAKIDS Organic Probiotics boasts the clinically tested strain of Bacillus subtilis (called DE111). Read more of the clinical results here.

    Our organic probiotic for kids contains 2,5 billion organisms pr. gummy.


    Well, everyone benefits from a great balance of natural probiotics in the gut, however, sometimes a probiotic supplement is more relevant than others. Children feeling bloated or having irregular stools can maybe benefit from a probiotic supplement on a daily basis. 

    It is also relevant to support the child's gut if it has been on an antibiotic treatment, to help rebuilt the natural bacteria in the gut.

    Learn More
    Add to Wish List